Nickel & Dime Free Sizzle Initiative – Terms & Eligibility

You’re already putting in the time and energy where it matters most, building your game - so let us take care of the trailer for you.

We're offering one indie developer a free 30-second sizzle trailer - fully produced by the Nickel & Dime team. If you've got a great concept, a playable build, and assets ready to go, but just need a little spotlight, apply below.

We’ll select one project based on creative fit, clarity of vision, and readiness for production. Even if you’re not selected this time, we’ll keep your submission on file for future opportunities.

By submitting this form, you confirm that you meet the eligibility criteria and agree to the terms and eligibility of this offer.

What’s Included

• A professionally produced 30-second sizzle trailer
  

• Creative consultation and direction
  

• Gameplay capture from a playable build
  

• Editing and light motion graphics
  

• Sound design and final mastering

Who Can Apply

To be eligible for consideration, applicants must meet all of the following criteria:

1. Indie Developer
   Independent development team or solo developer funded via self-publishing or crowdfunding.
   

2. Budget Constraints
   

   • Total game production budget must be under £200,000 (Please note: The total game budget figure should reflect the combined amount allocated for both production and marketing activities related to this game.)
     

3. Project Readiness
   

   • The game must be playable, in beta or later.
     

   • Must have existing gameplay assets suitable for capture
     

   • Must not require additional asset creation or animation
     

How It Works

1. Submit your interest, including the completion of a google form application.
   

2. One project will be selected based on:

   • Clarity of vision
     

   • Creative alignment with Nickel & Dime’s approach
     

   • Readiness and fit for production timeline
     

3. If not selected, your application will be kept on file for future opportunities, rollovers, or promotions

Important Terms

1. Only One Project Will Be Selected
   This is a one-time opportunity for a single studio or developer.
   

2. Scope Limitations
   This offer is subject to some exclusions, which include but are not limited to:
   

   • Music, animation, voiceover, or in-engine cinematics
     

   • New asset creation or artwork
     

   • Any usage fees, music licensing, or third-party licensing costs
     

3. No Cash Value / Non-transferable
   

   • This offer has no monetary value
     

   • It cannot be transferred or substituted
     

   • No compensation will be provided if the selected project is withdrawn
     

4. Scheduling and Availability
   

   • Project must be ready to begin production in July 2025
     

   • We require a flexible production schedule that aligns with our internal availability

   • All projects will go through our standard review process and are subject to assessment of timelines, game budget, build readiness, and available assets before confirmation.
     

5. Discretionary Selection
   

   • We’ll be reviewing all submissions with care. Our decision-making process is intentionally flexible so we can ensure the chosen project is the right fit both creatively and practically. 

   • We may decline or revoke participation if any criteria are misrepresented